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Big Ideas vs. Small Ideas; Forest vs. Trees.

09.15.2009 Insights

Thumbnail image for Big Ideas vs. Small Ideas; Forest vs. Trees.

I recently spotted a great article on Razorfish‘s blog titled: “Does SIM mean big ideas matter less?”. I thought this was interesting until I realized the underlying duality of the question was inappropriate. Dualism, or “black vs. white” is never really the way to go; its always a compromise is it not? We may maintain [...]

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