From the category archives:

Jianlibao

Jianlibao; Promotional straws “plug” users into liquid energy.

06.22.2009 Jianlibao

This is great – simple and effective.

Read the full article →

Resonance; China Social Media Digital Agency

Get LRB Newsletter
Suscribe to littleredbook's weekly newsletter; you'll get a quick recap of all our stories every week; just one of the many easy ways to keep in touch.
- Sign up for LRB Newsletter
Subscribe to our blog

Get the latest posts on China advertising, marketing, and cultural insights delivered direct to your RSS reader and/or email inbox.
- Subscribe by RSS
- Subscribe by Email
Connect on Linkedin
LRB Network
Catagories
- i. China Advertising (267)
  - Ask Rand (2)
  - Case Studies (29)
  - China Consumer Profile (2)
  - China Modern Culture (20)
  - China SNS Snapshot (13)
  - City Snapshots (23)
  - Direct Marketing (4)
  - Events (13)
  - Insights (28)
  - Interactive (8)
  - Jobs (2)
  - News (31)
  - Outdoor (33)
  - PostKard (2)
  - Print (65)
  - Social Media (27)
  - Trends (1)
  - TVC (29)
  - Viral (9)
- ii. Chinese Brands (56)
  - Acuma (1)
  - Ariel (1)
  - Bright Dairy (1)
  - Brilliance Auto (1)
  - BWCDF (1)
  - C100 (1)
  - Caisi (1)
  - CCTV (1)
  - China EPF (1)
  - China Mobile (2)
  - China Telecom (1)
  - COADV (1)
  - Darlie (1)
  - Donghua University (1)
  - Evolution (1)
  - Fenbid (1)
  - GZ I/E Fair (1)
  - Hello-C (1)
  - HengYuanXiang (1)
  - Huiren (1)
  - JiaDing (1)
  - Jiajia (1)
  - JiangZhong (1)
  - Jianlibao (1)
  - Jie Yun (1)
  - JinKeLa (1)
  - Jinli (1)
  - JinSiPing (1)
  - Jissbon (1)
  - Joymain (1)
  - Kingston (1)
  - Lacalut (1)
  - Lemon Me (1)
  - Lenovo (1)
  - LiNing (5)
  - Mengniu (1)
  - Nanfu (1)
  - Naobaijin (1)
  - Renhe (1)
  - SG Automotive (1)
  - Shanghai's Home (1)
  - Shenglikang (1)
  - Shwatch (1)
  - Sunlife (1)
  - Tang Da Ren (1)
  - TianTian (1)
  - YangHe (1)
  - Yili (1)
  - YongQi (1)
  - Yplus (1)
  - ZhangXiaoQuan (1)
  - ZhuJiang (1)
  - ZhuYeQing (1)
- iii. Int'l Brands (104)
  - Adidas (3)
  - Apple (1)
  - Asahi Kasei (1)
  - Audi (1)
  - Biotherm (1)
  - BMW (2)
  - Bose (1)
  - Bridgestone (1)
  - Buick (2)
  - Canon (1)
  - Chevrolet (1)
  - Chivas (1)
  - Citizen (1)
  - Clinique (1)
  - Clorets (1)
  - Coca Cola (2)
  - Dell (2)
  - DHL (2)
  - Doc Morris (1)
  - Douban.com (1)
  - Double A (1)
  - Electrolux (1)
  - Ford (1)
  - Foundertech (1)
  - Gatorade (1)
  - General Electric (1)
  - General Motors (3)
  - Glad (1)
  - Google (1)
  - Green Shanghai (1)
  - Greenpeace (1)
  - Guinness (1)
  - H&M (1)
  - Head & Shoulders (1)
  - Hermes (1)
  - Holiland (1)
  - HP (1)
  - HSBC (1)
  - Hyundai (1)
  - IBM (2)
  - Intel (2)
  - Isabelle (1)
  - Johnson & Johnson (1)
  - KFC (1)
  - Kleenex (1)
  - L'oreal (1)
  - Lancome (1)
  - Levi's (1)
  - Lipton (1)
  - Lufthansa (1)
  - Lux (1)
  - Mango (1)
  - Mars (1)
  - Mastercard (1)
  - McDonalds (3)
  - Mercedes (1)
  - Metersbonwe (3)
  - Midea (1)
  - Mousa (1)
  - New Balance (1)
  - Nike (2)
  - Nirvana Fitness (1)
  - Nokia (3)
  - Olay (1)
  - P&G (1)
  - Pepsi (3)
  - Phillips (1)
  - Pizza Hut (1)
  - Pocari (1)
  - Pond's (1)
  - Prison Break (1)
  - PSA (1)
  - Puma (1)
  - Quiksilver (1)
  - Raid (1)
  - Shell (1)
  - Siemans (1)
  - Skittles (1)
  - Snickers (1)
  - Starbucks (2)
  - STDecaux (1)
  - Student Art (1)
  - Superglue (1)
  - Tetra Pak (1)
  - Tide (1)
  - Visa (1)
  - Volkswagen (4)
  - Wildaid (1)
  - WWF (1)
- iv. Web Brands (33)
  - 360QUAN (1)
  - 51job (1)
  - Agency.Asia (1)
  - Amazon.cn (1)
  - Baidu (4)
  - Dangdang.com (1)
  - Digu.com (2)
  - Fanfou.com (1)
  - Haibao.cn (1)
  - Jiwai.de (1)
  - Kaixin001.com (4)
  - littleredbook.cn (1)
  - missniuniu.com (1)
  - Mop.com (1)
  - Myspace.cn (1)
  - QQ (2)
  - Sina (1)
  - Taobao (3)
  - Tianya (3)
  - Twitter.com (1)
  - vSuch (1)
  - Women.sohu.com (1)
  - Xiaonei/Renren (9)
  - Yahoo (1)
  - Yoka (4)
  - zoshow (1)
  - zuosa.com (1)
LRB Archives
- March 2010 (5)
- February 2010 (2)
- January 2010 (9)
- December 2009 (6)
- November 2009 (3)
- October 2009 (10)
- September 2009 (27)
- August 2009 (21)
- July 2009 (22)
- June 2009 (27)
- May 2009 (14)
- April 2009 (33)
- March 2009 (11)
- February 2009 (29)
- January 2009 (20)
- December 2008 (15)
- November 2008 (13)

Recent Forum Posts
- Lenovo ThinkPad; Online Cosplay
  posted in forum Digital / Social Media / SNS. by Jade on 2010/03/08 at 10:57 am
- Wellcome; Get more, save more at Wellcome!
  posted in forum Digital / Social Media / SNS. by lovecarina on 2010/03/05 at 5:17 pm
- Taitai; Love Your Mother, Give Her Jingxin Oral Liquid
  posted in forum Digital / Social Media / SNS. by bonnie on 2010/03/04 at 10:15 am
- Acer; Pilot Captain's Choice
  posted in forum Digital / Social Media / SNS. by Jade on 2010/03/02 at 11:11 am
- VISA; All It Takes
  posted in forum Digital / Social Media / SNS. by lovecarina on 2010/03/01 at 3:19 pm
- KIA Soul; My World, My Soul!
  posted in forum Digital / Social Media / SNS. by bonnie on 2010/02/26 at 3:40 pm
- KIA Soul; My World, My Soul!
  posted in forum Digital / Social Media / SNS. by bonnie on 2010/02/26 at 3:40 pm
- Canon IXUS; Hello Color
  posted in forum Digital / Social Media / SNS. by Nicole on 2010/02/26 at 1:55 pm
- Shanghai EXPO; Educate the Public via Viral Video
  posted in forum Digital / Social Media / SNS. by Jade on 2010/02/25 at 5:11 pm
- McDonald's; 35 Years: The Love Lives On
  posted in forum Digital / Social Media / SNS. by Jade on 2010/02/25 at 10:05 am
- 7-Eleven; Always Open
  posted in forum Digital / Social Media / SNS. by Veronica on 2010/02/24 at 1:36 pm
- Mercedes-Benz; Life is Colorful Because of You
  posted in forum Digital / Social Media / SNS. by Nicole on 2010/02/23 at 3:05 pm
- 2010 FIFA; People Always Love Watching People Kick Something
  posted in forum Digital / Social Media / SNS. by bonnie on 2010/02/23 at 11:33 am
- Yili yogurt; 2010 TVC - Happy is Easy!
  posted in forum Digital / Social Media / SNS. by Veronica on 2010/02/23 at 11:20 am
- Ta Chong Bank; Extraordinary Ordinary People
  posted in forum Digital / Social Media / SNS. by Jade on 2010/02/22 at 10:17 am
Popular Posts
Recent Comments
- Building Resonance. (1)
  - Thomas Morffew: Best of luck with the new venture.
- Confessions of a China Entrepreneur. (17)
  - Rand: hey Duncan – thx! humor is a good weapon against insanity.
  - Rand: Thanks Charles; Ya, it always surprises me moving forward how all the universal ancient rules apply;...
  - Rand: actually if you refer to the above article, it details the working experience with you andrew.
  - Charles Frith: I loved reading this post. Particularly the bit about recruiting the person who keeps the promises...
  - Rand: This article was reprinted on Forbes.com! http://www.forbes.com/2010/03/ 10/how-to-start-business-in...
  - Rand: I’ll bring some books to the office. Will need to repurchase a few I’ve lot over the years tho!
  - Veronica: Hrmm…we should set up a book corner as company asset – 0.5 Yuan for each book lending! lol.
  - Jade: Thank you so much for sharing your own story with us, which encourages me a lot. I had no idea about what you...
  - veronica: I was this close to reveal the secret of Dong Fang Hospital – pacients sent in with a breath but...
  - Duncan Leung: Hey Rand, Thanks for the awesome share- I was continually cringing at all the experiences you were...
  - Rand: Hey Thomas, glad to have helped; keep coming back, LRB will keep getting better in the future.
  - Andrew: Thanks Rand. I would love to hear from anyone directly who has worked with or for me personally at Mailman,...
  - thomas morffew: Hi Rand, Wow you’ve been going through a lot, but what a great story! I should tell you that...
  - Rand: lol, ya humor is an important part of the equation.
  - Rand: Ya, seems like you’re right; since posting this article TODAY I’ve already been contacted three...
  - Chris Golden: Ah, another refugee of Mailman Ltd.’s design ventures! I’m from class 2000, we should...
  - Mao Ruiqi: In a nutshell: You demonstrated that entrepreneurship above all else needs to maintain a healthy sense of...
Partners
Related Blogs

littleredbook

About LRB + BA360

Littleredbook was created in late 2008 by boutique agency Bloodyamazing Co.,Ltd (BA360). Our goal is simple, to give our visitors a deeper look into China advertising, marketing, communications and culture.

BA360 is a full service Shanghai-based advertising and marketing communications agency. We focus on giving our clients a turnkey solution to their China communication needs; from initial branding, design, and creation; to production & execution; to media planning, buying and management, BA360 offers the speed of a small agency, along with the power of an established China network.

LRB Business Network
- BA360 or Bloodyamazing Co.Ltd. was established in 2006. BA360 created China advertising resource Littleredbook.cn and founded ZD, a China social media company.
- Social Media Today is our US partner; they specialize in creating niche B2B social communities. LRB partners with SMT to bring their services to China.
- ZeroDegrees or ZD was founded by BA360 and partner agency Mailman in 2009. ZD focuses on creating, building, and growing niche China social media communities.

Recent Posts

COPYRIGHT 2009 BLOODYAMAZING CO.,LTD.