From the category archives:

Insights

Part 6: China Social Media Meets Baidu Statistics

04.21.2010 Baidu
Thumbnail image for Part 6: China Social Media Meets Baidu Statistics

Ah, the rest of you  made it back for your final exam I see; must be nice.  That’s great because I have postponed the exam until Friday.  And yes, I have locked the doors for your learning convenience.  For those who haven’t attended class, here are one sentence summaries of what you missed: Part 1: [...]

Read the full article →

Part 5: Chinese Social Media’s 80/20 Rule

04.15.2010 China Consumer Profile
Thumbnail image for Part 5: Chinese Social Media’s 80/20 Rule

For the half of you SM nerds who showed up, I am grateful as you are participating in the keep Erwin employed fund.  Please review Part 1, Part 2, Part 3 and Part 4 as we will have a final examination after our next and final class. Reason 8:  About 50 Million outbound tourists travelled [...]

Read the full article →

Part 4: China Social Media on the Move

04.15.2010 China Mobile
Thumbnail image for Part 4: China Social Media on the Move

Welcome back to class; for those of you who are still here, Social Media 101 applauds you!  It’s safe to say you enjoy satisfying your statistical palette.  To re-satisfy your appetite, please revisit Part 1, Part 2 and Part 3. Reason 7:  233 million mobile Internet users Brilliant!  This is rarely discussed in the realm [...]

Read the full article →

Part 3: China Social Media In The Zone

04.13.2010 Insights
Thumbnail image for Part 3: China Social Media In The Zone

Welcome back class; I hope you had a very relaxing weekend, but at least took some time to review Part 1 and Part 2. Today we will be introducing Chapter 3; brace yourself as we enter the zone of big numbers–QQ numbers! Reason 6: Oh and by the way, you thought Facebook was big? QQ [...]

Read the full article →

Part 2: China Social Media Doppelgangers

04.09.2010 Insights
Thumbnail image for Part 2: China Social Media Doppelgangers

Thank you all for showing up on time to your second day of class.  I hope you reviewed Part 1: Current and Future Statistics on Chinese Social Media at home as we will be adding to these numbers today.  Let’s begin. Reason 4: “But, we already use Twitter.” Newsflash! The Chinese government doesn’t like Twitter, and blocks [...]

Read the full article →

Part 1: Current and Future Statistics on Chinese Social Media

04.07.2010 China SNS Snapshot
Thumbnail image for Part 1: Current and Future Statistics on Chinese Social Media

Welcome class!  Thanks for registering for Chinese Social Media 101.  The next few weeks we will engage the Internet landscape in hopes to uncover the massive power of Chinese Social media.  And reinforce the 10 reasons why it is imperative that your business capitalize on it. Reason 1: China has about 400 million internet users. [...]

Read the full article →

Fanfou’s “Twitter” Bird Arrives at the Expo

03.31.2010 Insights
Thumbnail image for Fanfou’s “Twitter” Bird Arrives at the Expo

Last week I read that Twitter Chairman and Co-Founder, Jack Dorsey and his team were working “hard” on a Chinese version of his status-updating dynasty. The timing is amusing, as King Google is trying his hardest to flee his Chinese throne, while Prince Twitter is planning to force himself in. Awks. Reading the multiple articles [...]

Read the full article →

Bigger Budget, Better Life

03.31.2010 Insights
Thumbnail image for Bigger Budget, Better Life

This is a follow-up article to Shanghai World Expo 2010, Will They Really Come? Imagine everybody in Shanghai; all 20 million of them. Do you have a picture? Multiply that by 3…and a half. That’s the number of visitors China expects to visit Shanghai for the 2010 World Expo. This year’s fair is BIG. It [...]

Read the full article →

TaoBao; Tai Chi Execution Animal.

03.17.2010 Insights
Thumbnail image for TaoBao; Tai Chi Execution Animal.

Hey all; this is another post from Metan; by Ren Fang. This article discusses China’s top ecommerce site Taobao and it’s unique management practices; which exhibits a surprising focus on China’s history, culture, and kungfu stories. Enjoy -Rand. For every new Google employee in China, he/she is usually overwhelmed by all what Google has to offer: free snacks, gadgets, a [...]

Read the full article →

Confessions of a Chinese Shopper.

03.14.2010 Insights
Thumbnail image for Confessions of a Chinese Shopper.

Hey all; this is an article from Lin Bai of the Metan Group; who’ve allowed me to report their newsletters on LRB. Metan’s website houses a great many insightful articles; I’ll post highlights when I see them. In the US, ‘Black Friday’ is the unofficial start of the holiday shopping season. Marked as the Friday [...]

Read the full article →

Confessions of a China Entrepreneur.

03.08.2010 Insights
Thumbnail image for Confessions of a China Entrepreneur.

Today I’m going to give you a quick overview of my short experience as a China entrepreneur for reasons you’ll soon discover. So lets start with the end, and then we’ll work our way to the beginning. Recently, I was honored to be invited and take part in UC Berkeley’s Asia Business Conference; I was [...]

Read the full article →

One billion invisible Chinese.

12.11.2009 Insights
Thumbnail image for One billion invisible Chinese.

This one isn’t about advertising; rather its a forwarded email I got from Andrew (my biz partner), which he got from his sister in Australia (now you know my content sources). In it is a Chinese man named Liu Bo Lin that literally paints himself into the background. It’s pretty cool in a weird sort [...]

Read the full article →

← Previous Entries

Next Entries →