From the category archives:

Pizza Hut

Breaking the rules without breaking the rules.

01.13.2010 China Modern Culture

Thumbnail image for Breaking the rules without breaking the rules.

Perhaps the best recipe for fun is a mix of being smart, being cheap, and being bored. Posted today is a few pictures from Pizza Hut China; wherein customers have turned taking advantage of Pizza Hut’s “one trip to the salad bar” policy into a science. I’m not exaggerating, I’ll actually show you the mathematical formulas used to [...]

Read the full article →

Resonance China Social Media Digital Agency

LRB Featured Articles
Don't know where to start? Too much information? Gives these articles a go; they're cherry-picked for great content and China insights.
- Anatomy of a Chinese Viral Campaign.
- The Meta Reality of China Advertising.
- Missniuniu Case Study.
- My Logo is Bigger Than Your logo.
Subscribe to our blog

Get the latest posts on China advertising, marketing, and cultural insights delivered direct to your RSS reader and/or email inbox.
- Subscribe by RSS
- Subscribe by Email
Get LRB Newsletter
Suscribe to littleredbook's weekly newsletter; you'll get a quick recap of all our stories every week; just one of the many easy ways to keep in touch.
- Sign up for LRB Newsletter
Connect on Linkedin
Follow LRB on Twitter
Catagories
- i. China Advertising (304)
  - Ask Rand (2)
  - Case Studies (29)
  - China Consumer Profile (4)
  - China Modern Culture (22)
  - China SNS Snapshot (14)
  - City Snapshots (23)
  - Direct Marketing (4)
  - Events (13)
  - Insights (49)
  - Interactive (9)
  - Jobs (3)
  - News (37)
  - Outdoor (35)
  - PostKard (2)
  - Print (67)
  - Social Media (39)
  - Trends (1)
  - TVC (30)
  - Viral (16)
- ii. Chinese Brands (60)
  - Acuma (2)
  - Ariel (1)
  - Bright Dairy (1)
  - Brilliance Auto (1)
  - BWCDF (1)
  - C100 (1)
  - Caisi (1)
  - CCTV (1)
  - China EPF (1)
  - China Mobile (3)
  - China Telecom (1)
  - COADV (1)
  - Darlie (1)
  - Donghua University (1)
  - Evolution (1)
  - Fenbid (1)
  - Geely (1)
  - GZ I/E Fair (1)
  - Haerbin (1)
  - Hello-C (1)
  - HengYuanXiang (1)
  - Huiren (1)
  - JiaDing (1)
  - Jiajia (1)
  - JiangZhong (1)
  - Jianlibao (1)
  - Jie Yun (1)
  - JinKeLa (1)
  - Jinli (1)
  - JinSiPing (1)
  - Jissbon (1)
  - Joymain (1)
  - Kingston (1)
  - Lacalut (1)
  - Lemon Me (1)
  - Lenovo (1)
  - LiNing (5)
  - Mengniu (1)
  - Nanfu (1)
  - Naobaijin (1)
  - Renhe (1)
  - SG Automotive (1)
  - Shanghai's Home (1)
  - Shenglikang (1)
  - Shwatch (1)
  - Sunlife (1)
  - Tang Da Ren (1)
  - TianTian (1)
  - YangHe (1)
  - Yili (1)
  - YongQi (1)
  - Yplus (1)
  - ZhangXiaoQuan (1)
  - ZhuJiang (1)
  - ZhuYeQing (1)
- iii. Int'l Brands (113)
  - Adidas (3)
  - Apple (2)
  - Asahi Kasei (1)
  - Asus (1)
  - Audi (2)
  - Biotherm (1)
  - BMW (2)
  - Bose (1)
  - Bridgestone (1)
  - Buick (2)
  - Canon (1)
  - Chevrolet (1)
  - Chivas (1)
  - Citizen (1)
  - Clinique (1)
  - Clorets (1)
  - Coca Cola (2)
  - Dell (3)
  - DHL (2)
  - Doc Morris (1)
  - Douban.com (1)
  - Double A (1)
  - Electrolux (1)
  - Ford (1)
  - Foundertech (1)
  - Gatorade (1)
  - General Electric (1)
  - General Motors (3)
  - Glad (1)
  - Google (2)
  - Green Shanghai (1)
  - Greenpeace (1)
  - Guinness (1)
  - H&M (1)
  - Head & Shoulders (1)
  - Hermes (1)
  - Holiland (1)
  - HP (2)
  - HSBC (1)
  - Hyundai (1)
  - IBM (2)
  - Intel (2)
  - Isabelle (1)
  - Johnson & Johnson (1)
  - KFC (1)
  - Kleenex (1)
  - L'oreal (1)
  - Lancome (1)
  - Levi's (1)
  - Lipton (1)
  - Lufthansa (1)
  - Lux (1)
  - Mango (1)
  - Mars (1)
  - Mastercard (1)
  - McDonalds (3)
  - Mercedes (1)
  - Metersbonwe (3)
  - Midea (1)
  - Mousa (1)
  - New Balance (1)
  - Nike (2)
  - Nirvana Fitness (1)
  - Nokia (3)
  - Olay (1)
  - P&G (1)
  - Pepsi (4)
  - Phillips (2)
  - Pizza Hut (1)
  - Pocari (1)
  - Pond's (1)
  - Prison Break (1)
  - PSA (1)
  - Puma (1)
  - Quiksilver (1)
  - Raid (1)
  - Shell (1)
  - Siemans (1)
  - Skittles (1)
  - Snickers (1)
  - Starbucks (2)
  - STDecaux (1)
  - Student Art (1)
  - Suntory (1)
  - Superglue (1)
  - Tetra Pak (1)
  - Tide (1)
  - Visa (1)
  - Volkswagen (4)
  - Wildaid (1)
  - WWF (1)
- iv. Web Brands (39)
  - 360QUAN (1)
  - 51job (1)
  - Agency.Asia (1)
  - Amazon.cn (1)
  - Baidu (6)
  - Dangdang.com (1)
  - Digu.com (2)
  - Fanfou.com (1)
  - Haibao.cn (1)
  - Jiwai.de (1)
  - Kaixin001.com (5)
  - littleredbook.cn (1)
  - missniuniu.com (1)
  - Mop.com (1)
  - Myspace.cn (1)
  - QQ (4)
  - Sina (2)
  - Taobao (4)
  - Tianya (3)
  - Twitter.com (2)
  - vSuch (1)
  - Women.sohu.com (1)
  - Xiaonei/Renren (10)
  - Yahoo (1)
  - Yoka (4)
  - zoshow (1)
  - zuosa.com (1)
LRB Archives

Resonance China
Recent Forum Posts
- Master Kong's Compaign: Hip Hop Quartet
  posted in forum Digital / Social Media / SNS. by KyleChin on 2010/07/30 at 5:59 pm
- Mountain Dew: You Will Get Old Quickly without This!
  posted in forum Offline (Print + Outdoor OOH) by Rand on 2010/07/30 at 4:26 pm
- Unilever PLC: Ugly Wudi Leads Success in China Market
  posted in forum Digital / Social Media / SNS. by KyleChin on 2010/07/30 at 12:12 pm
- HP's Movie: A Dog's College Time
  posted in forum Digital / Social Media / SNS. by KyleChin on 2010/07/29 at 6:58 pm
- Pepsi Ad Compaign: 2008 vs 2010
  posted in forum Digital / Social Media / SNS. by KyleChin on 2010/07/29 at 4:46 pm
- Pepsi Summer Campaign: Activate Your Thirst
  posted in forum Digital / Social Media / SNS. by Rand on 2010/07/29 at 3:24 pm
- Visual Studio2010: Balance Your Work & Love
  posted in forum Digital / Social Media / SNS. by KyleChin on 2010/07/28 at 6:18 pm
- Stopping Tremor--Jin Si Ping Beats Parkinson’s Disease Effectively
  posted in forum Offline (Print + Outdoor OOH) by KyleChin on 2010/07/28 at 4:27 pm
- Pilot Extrafine: My Leco Has Tattooing!!
  posted in forum Offline (Print + Outdoor OOH) by KyleChin on 2010/07/28 at 3:23 pm
- Phillip, Children, Dream
  posted in forum Digital / Social Media / SNS. by KyleChin on 2010/07/28 at 2:07 pm
Popular Posts
Recent Comments
- Metan; What I Learned from Chinese Reality TV. (1)
  - Mao Ruiqi: Despite the risk entailed in judging the whole by a part, you seem to have once again proved to be quite...
- GM; When their viral videos dominate Chinese internet, GM decides to make a few more. (1)
  - Benton Roatch: Tnx for that info. It’s very much appreciated! Best regards.
- Accessing Twitter from China via Linkedin (Proxy/VPN not required). (7)
  - k10: On my Nokia N95 phone I am using SymVPN software from www.telexy.com and VPN account from www.swissvpn.net...
  - Tait: My VPN isn’t slow. I use Witopia.net. (I’m not affiliated with them.)
  - S. Rein: Some things are better left quiet. There is not benefit from posting this.
  - Rand: That’ll take time; GFW still in process of killing off it’s second wave of home grown microblogs.
  - thomas: Just saying that the GFW are surely going to jump on this.
  - Rand: …What’s Linkedin blocked?
  - thomas: Well that’s LinkedIn blocked……..
- My logo is bigger than your logo! The culture of Chinese consumerism. (15)
  - Rand: I believe a time will come when the Chinese consumer is more discerning, its just going to take time. For now,...
  - baobabs: The same phenomenon happened in Singapore, Thailand, Indonesia, Hong Kong, Korea, Japan etc. China has the...
- How to Become a Chinese Internet Celebrity. (7)
  - Rand: True, he was a best selling author, among many best selling authors, but after becoming a blogger he became...
  - jeff: Only problem with this comparison is the HanHan became famous before he starting blogging. He went...
  - C. Maoxian: Not in this post… this is a Vancl ad I see every day in the subway. Sorry for being cryptic.
  - Rand: ? I’m not seeing that in the vancl ad in this post, are u refering to another ad not featured here? The...
  - C. Maoxian: No, I mean the girl with the bob haircut wearing the 99 kuai polka dot dress. The one with the nice nose.
  - Rand: You mean the girl riding by on her bike? She’s not in the ad, shes just overlapping it!
  - C. Maoxian: Any idea who the girl is in the Vancl ads?
Partners
LRB Network
Related Blogs

littleredbook

About LRB + BA360

Littleredbook was created in late 2008 by boutique agency Bloodyamazing Co.,Ltd (BA360). Our goal is simple, to give our visitors a deeper look into China advertising, marketing, communications and culture.

BA360 is a full service Shanghai-based advertising and marketing communications agency. We focus on giving our clients a turnkey solution to their China communication needs; from initial branding, design, and creation; to production & execution; to media planning, buying and management, BA360 offers the speed of a small agency, along with the power of an established China network.

LRB Business Network
- BA360 or Bloodyamazing Co.Ltd. was established in 2006. BA360 created China advertising resource Littleredbook.cn and founded ZD, a China social media company.
- Resonance China Resonance was founded by BA360 in 2009; it focuses on creating, building, and growing niche China social media communities.
- Social Media Today is our US partner; they specialize in creating niche B2B social communities. LRB partners with SMT to bring their services to China.

Recent Posts

COPYRIGHT 2009 BLOODYAMAZING CO.,LTD.