Social Media promotes generation ‘ME’

by admin on 2009/09/06

in China Consumer Profile, China SNS Snapshot, Insights, Interactive, Social Media, Trends

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This is an excerpt from an article on our sister site ZeroDegrees.

I wasn’t surprised to learn that the bulk of Social Media evangelists consider the space as a way to promote themselves.  Nothing wrong with promoting yourself – I mean we can’t all have a ‘Don King’ like character doing our talking for us.

A report out of SDSU was released this week confirming that Generation Y really is Generation Me.  It reported a whopping 57% of people using these Social media tools do so for self-promotion, narcissism and attention seeking.  is that really surprising?  I don’t imagine it is to most of you – especially those that  do actively use Social Media functions to engage, promote and share your thoughts/activities/businesses/and much more!

Click here to read the full article on ZeroDegrees

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