http://www.littleredbook.cn/2009/06/05/lining-shadow-puppet-basketball-theatre/ Littleredbook.cn features the latest China advertising case studies, China advertising news, and China market research, providing the information you need to run your own advertising or marketing campaign in China. Fri, 12 Mar 2010 05:02:06 +0800 http://wordpress.org/?v=2.9.2 hourly 1 http://www.littleredbook.cn/2009/06/05/lining-shadow-puppet-basketball-theatre/comment-page-1/#comment-244 Rand Sat, 06 Jun 2009 12:21:13 +0000 http://www.littleredbook.cn/2009/06/05/lining-shadow-puppet-basketball-theatre/#comment-244 @mao - great insights - @mao – great insights -

]]> http://www.littleredbook.cn/2009/06/05/lining-shadow-puppet-basketball-theatre/comment-page-1/#comment-237 Mao Ruiqi Fri, 05 Jun 2009 15:59:59 +0000 http://www.littleredbook.cn/2009/06/05/lining-shadow-puppet-basketball-theatre/#comment-237 Well, I for one am very impressed with the sound track. In light of TV clutter, the use of gongs etc mimic heart beats. Consequently, whether you were an active viewer or not, your attention is immediately obtained. And, as the only words spoken is the name of the client, brand identification and association are immediately embedded. Well, I for one am very impressed with the sound track. In light of TV clutter, the use of gongs etc mimic heart beats. Consequently, whether you were an active viewer or not, your attention is immediately obtained. And, as the only words spoken is the name of the client, brand identification and association are immediately embedded.

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